I’ve seen projects lose momentum because of technical problems, but also because nobody will decide what the first version should include. Teams spend weeks debating features before finding out whether users even want the core thing.
My vote is usually unclear scope, because it creates rework everywhere else. A short brief won’t solve every problem, but it can expose the trade-offs early.
I’m building BrandForge around that first conversation. Try describing your project in one sentence and see what needs clarifying: https://brandforge.gg/chat
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